Consumer Food Insights

Survey 2.0 2022

2.0 Survey Overview

April 2022

An Overview of Online Shopping Trends

May 2022

Changes in Expenditures at Local Food Market Channels in Different Sized Communities

May 2022

Exploring Awareness and Promotional Linkages to New Market Channels

August 2022

Food Acquisition by School Meal Program Participants During the COVID-19 Pandemic

August 2022

Consumers' Online Shopping: What Drives Online Usage in Various Market Channels

January 2023

Who is Buying Food from Local Market Channels for the First Time?

May 2023

Local Food Perception Differences Between Residents in Differently-Sized Communities

May 2023

The COVID-19 pandemic and subsequent supply chain disruptions caused unprecedented changes in where, how, and what food U.S. consumers purchased and acquired. To better understand these changes, with a focus on the implications for LRFS, a team of researchers conducted a national survey of over 5,000 households in the fall of 2020 and winter of 2021. The survey provides important insights into how the pandemic changed the way that U.S. households made food choices and if some of the changes may be sustained post pandemic for their household. This Food Consumer Insights series provides information about what we learned to help guide businesses along local and regional supply chains.

Social distancing mandates and the subsequent economic disruptions resulting from the COVID-19 pandemic all caused unprecedented changes in where, how, and what food U.S. consumers purchased and acquired. To better understand these changes, with a focus on the implications for LRFS, a team of researchers conducted a national survey of over 5,000 households in the fall of 2020. The survey provides important insights into how the pandemic changed the way that U.S. households made food choices and if some of the changes may be sustained post pandemic for their household. This Food Consumer Insights series provides information about what we learned to help guide businesses along local and regional supply chains.

Survey Overview

Use of Food Market Channels

Food Security

Online Food Shopping Trends  
 

Local Food Perception Differences Between Residents in Different Sized Communities

Consumer Changes by Weekly Food Expenditures by Market Channel in Non-Metropolitan Communities

COVID-19 Food Channel Expenditure Shares: Trends Across Time and Consumer Perceptions

How Did Time Use Shift During the COVID-19 Pandemic?

Exploring Awareness and Promotional Linkages to New Market Channels During COVID

Changes in Expenditures at Local Food Market Channels in Different-sized Communities

Food Aquisition by School Meal Program Participants during the COVID-19 Pandemic

The survey was conducted online from mid-October to mid-November 2020 through Qualtrics, with quotas set to ensure a demographically balanced sample, with the exception of gender. A variety of demographic and COVID-related questions were asked to capture food behavior trends, including:1) purchases of food through a variety of market channels, 2) use of online platforms, 3) motivations to choose various food channels, 4) confidence and values aligned with various food issues and institutions.

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